If parents are looking to get away and they have young children then they need to make sure that the resort and location that they chose for the holiday is suitable for the age of the children they are travelling with.
Most children are happy to be able to either play on the beach building sand castles or to be able to play on site in the pool or on site amusements and games areas. Some hotels are simply not designed with children in mind and therefore you may find that you are having to venture out of the resort every day to keep your children occupied. When going to speak to your tour operator, make sure you already know what sorts of facilities you are expecting on site and also what budget you have. If you have a very low budget then you may need to reconsider your expectations for the resort or increase your budget.
Be sure to read other reviews, especially those left by people with young children as often this is how you get the best idea of what a place is really like. You may also want to explore what is nearby in the surrounding areas for ideas of what to do on days that you want to venture a little further afield.